October 29, 2017


10:00 – 13:00

How to Protect Your Franchise?

The A-Z guidelines to protect your franchise system’s trademarks, copyrights
and patents. How to Set up the right legal entity to franchise your business.


13:00 – 14:00

Lunch Break

14:00 – 17:00

The Right Recipe for Franchising

The workshop will cover the key dynamics of operating a successful franchise,
through analyzing the potential of your brand and building the right
foundation to your franchise plan.



October 30, 2017


10:00 – 13:00

Supply Chain: The Basic and Beyond

How to develop a strong franchise system to maintain control over the quality of products and services to reinforce your brand through supply chain.


13:00 – 14:00

Lunch Break

14:00 – 11:00

Franchise Marketing VS Traditional Marketing

How franchise Marketing works: Learning the basics steps to attract the right franchisee in the right Market by exploring the nontraditional marketing tools.


I am very happy with the flow of the visitors, much better with the other franchising expos


Eng. Mohamed Al Madani, CEO

Al Madani Group of Companies

Actually we are very surprised, in this exhibition we see a lot of companies who are very interesting and excited in our products. When we came to this exhibition we see a lot if franchisees, a lot of visitors came here to get this franchise – when we display our food many people come and asked about the franchise, asking for a whole sale


Amgad Ali, COO


I found the 1st edition of The Global Franchise Market great I met so many awesome contacts and I’m excited to go back to states and start working out some stories on some brands that I’ve never heard before so it’s great getting involved on different people around the world


Cherryh Cansler, Managing Editor

New Media Group